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Vendigital is a Podcast channel from Venkat SN. Follow the channel for Marketing and Business Strategy podcasts. Also expect other related themes to be discussed from time to time.
Episodes
Tuesday Jul 28, 2020
Tuesday Jul 28, 2020
KOTLER on Marketing in Uncertain Times is based on the book Chaotics by Philip Kotler, and John A. Caslione.
A year after the global economic crisis of 2008, legendary marketing guru Philip Kotler and John Caslione published Chaotics - The business of managing and marketing in the age of turbulence. In this episode I reviewed its insights, perspectives, and recommendations to see how it could be relevant for marketers in the current situation.
Book "Chaotics - The business of managing and marketing in the age of turbulence"; Philip Kotler and John Caslione; Publisher: AMACOM
Music Credits Joseph McDade-Elevation (https://josephmcdade.com/music)
Comments (2)
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Very interesting and informative talk. Recommended for all marketing professionals. Will help them to adjust the marketing strategy during the chaotic time.
Tuesday Jul 28, 2020
Venkat SN has one of the greatest minds I have ever had the pleasure of learning from in general and even more so about marketing and strategy. He's been in the game for a while providing great wisdom and knowledge. It's certainly worth listening to, you will not be disappointed.
Tuesday Jul 28, 2020
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